Overview: 

Echelon Health and Fitness faced the challenge of competing locally against national gym chains. Through our comprehensive marketing strategies, we helped Echelon elevate their profile, leading to them being voted the best gym in their region for five consecutive years.

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Challenge: 

Echelon needed to stand out in a competitive market dominated by national brands. They required a compelling marketing campaign that could enhance their visibility and attract more members.

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Solution: 

We created dynamic commercials for Echelon that aired on Comcast TV, significantly increasing their local profile. Additionally, we developed innovative social media content strategies to enhance member retention and build a strong community within the gym.

 

Results:

• Named the best gym in their region for five consecutive years.

• Increased visibility and brand recognition through Comcast TV commercials.

• Strengthened community and member retention via engaging social media content.

• Improved competitive edge against national brands.

 

Conclusion: 

Our strategic approach helped Echelon Health and Fitness not only compete but thrive in a crowded market. Through targeted media campaigns and community-building social media strategies, we ensured Echelon’s sustained success and growth.