Overview: 

Nalaverse is a mindfulness and wellness platform that has successfully pivoted from a public-facing model to a B2B focus with our guidance. We have assisted them in building on-demand libraries and running a live-streaming studio, leading to partnerships with prominent organizations like Google, AfroPunk, Horizon Blue Cross, and the Philadelphia Sixers.

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Challenge: 

Nalaverse needed to establish a strong brand identity and adapt to the evolving market demands by shifting their focus from public-facing services to B2B offerings, all while increasing their value proposition and building a robust on-demand content library.

 

Solution: 

We created comprehensive branding, marketing, and content strategies for Nalaverse, supporting their transition to a B2B model. Our team created and produced original soundtrack music for their guides to use during sessions, enhancing the overall user experience. Additionally, we helped build and manage their live-streaming studio and on-demand libraries. These initiatives significantly increased their value proposition and facilitated high-profile partnerships.

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Results:

• Successful pivot from public-facing to B2B focus.

• Established on-demand libraries, enhancing their service offerings.

• Built and managed a live-streaming studio, increasing engagement.

• Secured partnerships with Google, AfroPunk, Horizon Blue Cross, the Philadelphia Sixers, and more.

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Conclusion: 

Nalaverse has become a leading mindfulness and wellness platform. Our strategic partnership with Nalaverse has driven their transformation and growth. By developing strong branding and innovative content strategies, we have helped them establish valuable B2B relationships and enhance their market presence.